If you want to increase your knowledge of direct mail issues you have come to the right place. We have compiled some of our favorite direct mail articles for you to read and enjoy. They are all short sweet and to the point and will have you on you way to direct mail success! Make sure while you are here you get your copy or our direct mail ebook and sign up for our direct mail newsletter below. Both are free and well worth investing the time to read.
Postcards Produce Powerful Results
Experience has proven the postcard accomplishes a great deal and can save an advertiser a lot of money in the process. Because only one piece (the card) is involved in the mailing, you have only one piece to design, one piece to write, one to print, and one to mail. Currently, the post office allows [...]
View PostCatalogs Help Make Sales
“In order to think creatively we must be able to look afresh at what we normally take for granted”- George Keller Now that we are firmly plugged into the age of Internet shopping, some may question the relevance of direct mail. Definitive research conducted by comScore for the United States Postal Service shows that consumers [...]
View PostMail Merge Increases Response Rates
In many one to one direct mail campaigns time is of the essence. If you are not getting fresh trigger data right from the source your competitors are getting their pieces to prospective clients days before you. A direct mail campaign is an investment in the success of your company. U.S. Mailing House will help [...]
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