Direct mail letters are still a great way to advertise after all these years. You never know what is in the envelope. It could be a bill, a check, credit card or an important letter form a friend. Envelopes get opened and you message gets read. Below is an estimate for a Direct mail project using personalized direct mail letters, a #9 return envelope and a window envelope. For this job we pre printed a 2 color letter and dropped the mail merge data into the spaces. Customizing a job is no problem. How ever you want it, that’s how we will do it. Give us a call or fill out the form at the bottom for more information.
- #10 window envelope
- 8.5 x 11 letter 2 color 1 side
- Direct Mail letter printed with variable data (Dear John) onto the 2 color shell above
- #9 Return Envelope
Here is a typical price to send 5,000 direct mail letters
| Item | Unit Cost | Total Units | Total Cost |
|---|---|---|---|
| Printing 2 Color Letter Shell | .05 | 5,000 | $250 |
| Printing #10 Window Envelopes 1/0 | .06 | 5,000 | $300 |
| Printing #9 Reply Envelopes 1/0 | .05 | 5,000 | $250 |
| Laser Printing Onto Shells | .04 | 5,000 | $200 |
| Folding The Letter | .01 | 5,000 | $50 |
| Inserting Two Inserts Into #10 Env. | .015 | 5,000 | $75 |
| Base Rate (Pre-Sorting and Delivery) | .03 | 5,000 | $150 |
| Data Processing / NCOA | .02 | 5,000 | $100 |
| Postage – Standard Rates | .28 | 5,000 | $1400 |
| GRAND TOTAL | .555 | 5,000 | $2775 |
OTHER COSTS YOU MIGHT INCUR:
- Layout and design for Direct Mail Letters: $60 to $90
- Laser Setup for personalized direct mail letters $150
- Mailing List – Depending on what your looking for: $20 to $120 per 1,000
WAYS TO CUT DIRECT MAIL LETTER PRODUCTION COST:
- Switch to a generic letter (dear homeowner) – Less .025 per unit
- No reply envelope – Web site reply or Phone number – Less .05 per unit
If you would like to receive a quote to your specifications, please fill out the form on the left or give us a call at (800) 784-5194. Let us know what you need done and we will get back to you with a direct mail letter price quote that matches your specifications.